Requirements
- An Instagram Business or Creator profile (personal accounts are not supported by the API)
- A Facebook Page linked to your Instagram profile
- A Facebook account with admin access to that Page
Instagram’s API is managed through Facebook. You’ll log in with your Facebook account during the connection process.
How to connect
- Go to Channels in the top navigation bar
- Click Add Channel → Instagram
- Log in with your Facebook account
- Select the Facebook Page linked to your Instagram profile
- Authorize the required permissions
- Your Instagram channel appears in the channel list
Supported content types
Platform-specific settings
When creating a post for Instagram, you can configure:Tips
- Aspect ratios: Square (1:1) and portrait (4:5) work best for feed posts. Use 9:16 for Reels and Stories.
- Hashtags: Add relevant hashtags in your caption for discovery (up to 30, but 5-10 targeted hashtags often perform best).
- Carousel posts: Great for step-by-step content, before/after comparisons, or telling a visual story.
Troubleshooting
Connecting Channels
General guide for connecting social media accounts.